I think you have to communicate so that what you’re giving is not your advice; it’s the advice that they think is the right thing for them. If you follow, the advice has to come from them, the idea has to come from you. I try to transport that idea so that they think they came up with it. Otherwise, you can lead a horse to water but you can’t make “˜em drink. It’s a mind game; you’ve got to get them to perceive your idea as their own.